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	<title>Conor Byrne&#039;s Blog</title>
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	<description>Conor Byrne - my thoughts, observations and comments marketing, social media and philanthropy</description>
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		<title>Conor Byrne&#039;s Blog</title>
		<link>http://conorbyrne.wordpress.com</link>
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		<item>
		<title>Irish Fundraisers &#8211; help the sector</title>
		<link>http://conorbyrne.wordpress.com/2012/01/26/irish-fundraisers-help-the-sector/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/26/irish-fundraisers-help-the-sector/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 09:54:39 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[fundraising]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3631</guid>
		<description><![CDATA[can you take the time out to fill out the Fundraising Ireland survey please. The information helps the entire sector Thanks Filed under: fundraising<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3631&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>Pass the parcel across Dublin</title>
		<link>http://conorbyrne.wordpress.com/2012/01/24/pass-the-parcel-across-dublin/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/24/pass-the-parcel-across-dublin/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 17:22:35 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Corporate Social Responsibility]]></category>
		<category><![CDATA[fundraising]]></category>
		<category><![CDATA[Cycline]]></category>
		<category><![CDATA[pass the parcel]]></category>

		<guid isPermaLink="false">https://conorbyrne.wordpress.com/?p=3627</guid>
		<description><![CDATA[I liked this for a few reasons. Firstly it was inspired by an idea from New Zealand, it&#8217;s been tweaked, but I just love when others see something that has already been done and make it their own. Secondly it has come from a supporter and not the charity, but the causes involved got fully [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3627&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2012/01/24/pass-the-parcel-across-dublin/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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	</item>
		<item>
		<title>A competition isn&#8217;t a strategy</title>
		<link>http://conorbyrne.wordpress.com/2012/01/23/a-competition-isnt-a-strategy/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/23/a-competition-isnt-a-strategy/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 08:23:42 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Consumers]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social]]></category>

		<guid isPermaLink="false">https://conorbyrne.wordpress.com/?p=3620</guid>
		<description><![CDATA[Is it just me, or does it  feel like  all brands  are doing on their Facenook pages now is running competitions? In some ways it&#8217;s like we have forgotten what else to do there! Now I&#8217;m all for competitions, don&#8217;t get me wrong. And often I get alerted to a brands presence on Facebook as [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3620&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2012/01/23/a-competition-isnt-a-strategy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
		</media:content>

		<media:content url="http://conorbyrne.files.wordpress.com/2012/01/like-and-win-hp-eprint-printer.jpg?w=300" medium="image">
			<media:title type="html">like-and-win-hp-eprint-printer</media:title>
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		<item>
		<title>My dream for appreciation</title>
		<link>http://conorbyrne.wordpress.com/2012/01/20/my-dream-for-appreciation/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/20/my-dream-for-appreciation/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 10:37:15 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Appreciation]]></category>
		<category><![CDATA[Nancy Schwartz]]></category>
		<category><![CDATA[Non Profit Blog Carnival]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3606</guid>
		<description><![CDATA[No, I&#8217;m not looking for people to appreciate me. So what is this all about. Well the wonderful Nancy Schwartz asked me if I would be interested in taking part in the Non Profit Blog Carnival this month. I wondered what I would talk about. The topic is &#8221; What&#8217;s Your Dream&#8221;. So many dreams [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3606&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2012/01/20/my-dream-for-appreciation/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<item>
		<title>Hireland</title>
		<link>http://conorbyrne.wordpress.com/2012/01/18/hireland/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/18/hireland/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 12:39:08 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Corporate Social Responsibility]]></category>
		<category><![CDATA[Impact]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Hireland]]></category>
		<category><![CDATA[Social Enterprise]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3609</guid>
		<description><![CDATA[Have you heard about Hireland? I&#8217;m really impressed by this movement. We all have great ideas, but what turns an idea into a movement is action. This idea, like many others, was generated over a kitchen table, spurred on by a sense of frustration that we were losing so many great, talented people to emigration. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3609&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2012/01/18/hireland/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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			<media:title type="html">Hireland</media:title>
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	</item>
		<item>
		<title>Pinterest</title>
		<link>http://conorbyrne.wordpress.com/2012/01/16/pinterest/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/16/pinterest/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 16:13:33 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[The Non Profit Sector]]></category>
		<category><![CDATA[Beth Kanter]]></category>
		<category><![CDATA[Pinterest]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3604</guid>
		<description><![CDATA[Yes, it is hard to keep up. So whats the next big thing? Well everyone seems to be talking about Pinterest, and so I have signed up. So far I am still getting my head around it and how I should be using it personally so for organisations, who are time strapped, thats probably even [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3604&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2012/01/16/pinterest/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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	</item>
		<item>
		<title>Clarity</title>
		<link>http://conorbyrne.wordpress.com/2012/01/09/clarity/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/09/clarity/#comments</comments>
		<pubDate>Mon, 09 Jan 2012 08:37:11 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[fundraising]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[clarity]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3597</guid>
		<description><![CDATA[I liked this quote. &#160; &#160; “If you can’t write your idea on the back of my calling card, you don’t have a clear idea.” David Belasco &#160; I think its important to remember that you need to have a clear idea&#8230;.and remember that what is clear to you and your organisation may make no [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3597&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2012/01/09/clarity/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
		</media:content>

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			<media:title type="html">Hollywood</media:title>
		</media:content>
	</item>
		<item>
		<title>Don&#8217;t be scared</title>
		<link>http://conorbyrne.wordpress.com/2012/01/05/dont-be-scared/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/05/dont-be-scared/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 09:35:07 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[first fortnight]]></category>
		<category><![CDATA[mental health]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3594</guid>
		<description><![CDATA[This is a post that is totally off the beaten track for this blog. But I don&#8217;t think anyone will mind. I worked with this amazing girl, Roisin Whelan. She was just brilliant. She is now doing other things and volunteering with First Fortnight, which is a project to Challenge Mental Health Prejudice, Through Creative [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3594&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2012/01/05/dont-be-scared/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<item>
		<title>Great British Heart Foundation ad</title>
		<link>http://conorbyrne.wordpress.com/2012/01/05/great-british-heart-foundation-ad/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/05/great-british-heart-foundation-ad/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 08:28:37 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[fundraising]]></category>
		<category><![CDATA[Impact]]></category>
		<category><![CDATA[British Heart Foundation]]></category>
		<category><![CDATA[Vinnie Jones]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3587</guid>
		<description><![CDATA[Filed under: Advertising, fundraising, Impact Tagged: British Heart Foundation, Vinnie Jones<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3587&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2012/01/05/great-british-heart-foundation-ad/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<item>
		<title>New Drink Aware App?</title>
		<link>http://conorbyrne.wordpress.com/2012/01/03/new-drink-aware-app/</link>
		<comments>http://conorbyrne.wordpress.com/2012/01/03/new-drink-aware-app/#comments</comments>
		<pubDate>Tue, 03 Jan 2012 09:47:24 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Drink aware]]></category>
		<category><![CDATA[mobile app]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3584</guid>
		<description><![CDATA[Well this is a new app I think they should develop! I think they have done a great job with their recent campaign, which really makes you think about the dilema of driving the day after a night out. From their radio ads I get the point that the &#8220;cures&#8221; don&#8217;t work. And that it [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3584&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2012/01/03/new-drink-aware-app/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<title>Cashless Carol Singing</title>
		<link>http://conorbyrne.wordpress.com/2011/12/21/cashless-carol-singing/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/21/cashless-carol-singing/#comments</comments>
		<pubDate>Wed, 21 Dec 2011 09:52:38 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Consumers]]></category>
		<category><![CDATA[Corporate Social Responsibility]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[fundraising]]></category>
		<category><![CDATA[Barclays]]></category>
		<category><![CDATA[Cash]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[CSR]]></category>
		<category><![CDATA[Donations]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3578</guid>
		<description><![CDATA[I live in a cashless world&#8230;mostly due to a lack of money&#8230;but I tend to not carry cash around with me. So the days of loose change, for me, are few and far between. I have posted before about how awful I feel in the supermarket at the weekend and there is a bag pack [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3578&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2011/12/21/cashless-carol-singing/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<title>Tree powered by Christmas Spirit</title>
		<link>http://conorbyrne.wordpress.com/2011/12/20/tree-powered-by-christmas-spirit/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/20/tree-powered-by-christmas-spirit/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 08:19:08 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Christmas Tree]]></category>
		<category><![CDATA[sentiment]]></category>
		<category><![CDATA[Social]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3581</guid>
		<description><![CDATA[(via Brandflakes for Breakfast) Filed under: Brand, Digital Marketing, Social Media Tagged: Christmas Tree, sentiment, Social<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3581&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2011/12/20/tree-powered-by-christmas-spirit/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<title>Six Social Media Trends for 2012</title>
		<link>http://conorbyrne.wordpress.com/2011/12/19/six-social-media-trends-for-2012/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/19/six-social-media-trends-for-2012/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 11:31:55 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Consumers]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[david armano]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[trends]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3570</guid>
		<description><![CDATA[Ah yes it&#8217;s all about the 2012 predictions. I really enjoy reading these pieces so hope you don&#8217;t mind me sharing. The good news is, these aren&#8217;t my predictions, so probably have some chance of coming through. These are from David Armano EVP, Global Innovation &#38; Integration, at Edelman Digital, posted on Harvard Business Review&#8230;.so pretty good [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3570&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2011/12/19/six-social-media-trends-for-2012/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<title>Santa: &#8220;I don&#8217;t do poor countries&#8221;</title>
		<link>http://conorbyrne.wordpress.com/2011/12/16/santa-i-dont-do-poor-countries/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/16/santa-i-dont-do-poor-countries/#comments</comments>
		<pubDate>Fri, 16 Dec 2011 09:53:57 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Fundraising Advertising]]></category>
		<category><![CDATA[Non Profit]]></category>
		<category><![CDATA[UNICEF]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3573</guid>
		<description><![CDATA[Shocking to think the most generous man in the world&#8230;isn&#8217;t all that generous. This is a spot by UNICEF in Sweden. I came across it on Ad Week. Im open to being challenged on this, but I like it (with one caveat: it would be broadcast when kids won&#8217;t be watching). The ad is made [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3573&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2011/12/16/santa-i-dont-do-poor-countries/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<title>The Digital Divide &#8211; Infographic</title>
		<link>http://conorbyrne.wordpress.com/2011/12/15/the-digital-divide-infographic/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/15/the-digital-divide-infographic/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 11:24:20 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Consumers]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3567</guid>
		<description><![CDATA[Source: Social Media Angels Filed under: Consumers, Digital Marketing Tagged: brands, Consumers, Digital, Social Media<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3567&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>3</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<media:content url="http://socialmediaangels.files.wordpress.com/2011/12/20111208-151339.jpg" medium="image">
			<media:title type="html">The Digital Divide</media:title>
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		<title>12 Consumer trends for 2012</title>
		<link>http://conorbyrne.wordpress.com/2011/12/14/12-consumer-trends-for-2012/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/14/12-consumer-trends-for-2012/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 14:00:10 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Consumers]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Reports]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[trends]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3562</guid>
		<description><![CDATA[In 2012, much as in previous years, some brands may be staring into the abyss, while others will do exuberantly well. And while we can’t offer any help to defaulting nations or bankrupt companies, we do believe that there are more opportunities than ever for creative brands and entrepreneurs to deliver on changing consumer needs. From [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3562&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/12f1472d078395096ed0bb544d98528b?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">conorbyrne</media:title>
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		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.1.png" medium="image">
			<media:title type="html">1.</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.1.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.2.png" medium="image">
			<media:title type="html">2. DIY HEALTH</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.2.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.3.png" medium="image">
			<media:title type="html">3. DEALER-CHIC</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.3.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.4.png" medium="image">
			<media:title type="html">4. ECO-CYCOLOGY</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.4.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.5.png" medium="image">
			<media:title type="html">5. CASH-LESS</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.5.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.6.png" medium="image">
			<media:title type="html">6. BOTTOM OF THE URBAN PYRAMID</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.6.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.7.png" medium="image">
			<media:title type="html">7. IDLE SOURCING</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.7.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.8.png" medium="image">
			<media:title type="html">8. FLAWSOME</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.8.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.9.png" medium="image">
			<media:title type="html">9. SCREEN CULTURE</media:title>
		</media:content>

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		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.10.png" medium="image">
			<media:title type="html">10. RECOMMERCE</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.10.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.11.png" medium="image">
			<media:title type="html">11. EMERGING MATURIALISM</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.11.jpg" medium="image" />

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/intro.12.png" medium="image">
			<media:title type="html">12. POINT &#38; KNOW</media:title>
		</media:content>

		<media:content url="http://trendbriefings.s3.amazonaws.com/2011-12/thumb.12.jpg" medium="image" />
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		<title>O2 Santa Messages</title>
		<link>http://conorbyrne.wordpress.com/2011/12/13/o2-santa-messages/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/13/o2-santa-messages/#comments</comments>
		<pubDate>Tue, 13 Dec 2011 11:53:04 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[Consumers]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[O2]]></category>
		<category><![CDATA[Santa]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3557</guid>
		<description><![CDATA[This is a nice campaign by O2 in the UK. You tweet your message to @o2 using the hashtag #o2santa and then they post a personalised message on their you tube channel like this Filed under: Advertising, Brand, Consumers, Digital Marketing, Social Media Tagged: Christmas, O2, Santa<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3557&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<title>Challenging Social Media &#8211; but good news for charities!</title>
		<link>http://conorbyrne.wordpress.com/2011/12/12/challenging-social-media-but-good-news-for-charities/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/12/challenging-social-media-but-good-news-for-charities/#comments</comments>
		<pubDate>Mon, 12 Dec 2011 08:44:34 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Conversations]]></category>
		<category><![CDATA[Engagement]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3553</guid>
		<description><![CDATA[I have reposted from David Taylor before, so excuse me for doing it again. This article is a good follow up piece to the one I posted previously &#8220;Engagement, Fashionable but bankrupt&#8221;. In this piece David challanges the idea that social media is all about conversations for brands. He looks at some of the facts [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3553&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2011/12/12/challenging-social-media-but-good-news-for-charities/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
		</media:content>

		<media:content url="http://conorbyrne.files.wordpress.com/2011/12/6a00d8341c5f1b53ef015392ebcb31970b.png?w=300" medium="image">
			<media:title type="html">Screen Shot 2011-11-09 at 18.10.33</media:title>
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		<title>Social, Digital, and Mobile in China, Dec 2011</title>
		<link>http://conorbyrne.wordpress.com/2011/12/07/social-digital-and-mobile-in-china-dec-2011/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/07/social-digital-and-mobile-in-china-dec-2011/#comments</comments>
		<pubDate>Wed, 07 Dec 2011 12:40:54 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[China]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3548</guid>
		<description><![CDATA[Wow! Via wearesocial &#8211; the wow is from me Filed under: Social Media Tagged: China, Social Media, Social Networking<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3548&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://conorbyrne.wordpress.com/2011/12/07/social-digital-and-mobile-in-china-dec-2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">conorbyrne</media:title>
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		<title>The World of Social Media</title>
		<link>http://conorbyrne.wordpress.com/2011/12/01/the-world-of-social-media/</link>
		<comments>http://conorbyrne.wordpress.com/2011/12/01/the-world-of-social-media/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 11:35:10 +0000</pubDate>
		<dc:creator>conorbyrne</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[trends]]></category>

		<guid isPermaLink="false">http://conorbyrne.wordpress.com/?p=3545</guid>
		<description><![CDATA[Ah yes, that video again. But its been updated. In fairness its a useful snapshot and if you are (still) trying to convince people Social is a good idea&#8230;this could help Filed under: Social Media Tagged: Social Media, trends<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conorbyrne.wordpress.com&amp;blog=3353208&amp;post=3545&amp;subd=conorbyrne&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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