We are in a time when corporate money is tight or maybe more correctly our great corporate supporters are less likely to chip in to attend social style events and so we need to find more creative ways to allow them to support us.
The Grand Challenge is a really creative approach. I imagine it was devised before things got tight as it looks to be really well planned, but the timing of it is great.
The idea is based on The Apprentice, I think in particular the final episode. Each team is asked to to inspire teams of between three and six people, providing a budget, not exceeding £1,000, to devise, plan and complete the most successful fundraising initiative.
The teams have to come up with their seed capital, so this could be where the company comes on board and sponsors them to take part. Also it would seem to make sense that whatever the fundraising initiative is would involve the entire company.
The Grand Challenge will be run over a 3 month period from 1st October to 31st December. The Grand Challenge winners will be the team that raises the most money from their fundraising initiative. Prizes will be presented to the teams finishing in 1st, 2nd & 3rd places by the judging panel from the world of business. The judging panel includes Lord Bilimoria, Doug Richard, and the winner of the 2007 BBC show The Apprentice Simon Ambrose to name a few.
I think this is a really innovative fundraising idea and what excites me is that out of all the entries could come a really fantastic fundraising idea (apart from the Grand Challenge itself which could surely be adapted by others?) that could be developed and rolled out on a larger scale.
The entries for teams is now closed and the fundraising ideas will be posted on the site at the end of October. I will be following this one with interest. I read this on the Professional Fundraising Site