This is fantastic. Devised by a group called Atto, from Belfast, who (in their own words)
….help create things for people who share our enthusiasm for good design, honesty and transparency in business and making the world a bit better. We’re designers, illustrators and brand consultants by trade and training, so most of our work eventually ends up on people’s screens or in print.
They designed this campaign because (again in their won words..)
We made this page because we think Kiva is great and we’d like to have a bit of fun while giving them some money.
What a great idea. A twist on things like Movember. Here’s my Build a Beard Picture