Obama Style Fundraising

There has been a lot (an awful lot) written about how fundraisers can replicate the successes of President-Elect Obama’s fundraising. I still plan to summarise some of the interesting things that have been written, I just need to find the time to go through it all. In the meantime, here is a summary that Jeff Brooks posted taken from the Advertising Age. So what do you need to do?

You need to keep it

  1. Simple
  2. Consistent
  3. Relevant

The article goes into more detail (click here...you need to register) on all these points…but for now I would print them off, enlarge them and hang them in the office for everyone to see.


2 thoughts on “Obama Style Fundraising

  1. Have a look: we have already raised $500,000 from over 191,000 donations of $2 or $3. The power of many.

  2. Pingback: US Election On Best Political Blogs » Blog Archive » Obama Style Fundraising

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s