International Fundraising Congress annouces line-up

IFC 2009 takes place from 20-23 October 2009 at NH Leeuwenhorst Hotel in Holland.
This year the IFC will address challenges of fundraising in a global recession . The 2009 conference comprises an opening and closing plenary, 14 master classes, 5 IFC Live! sessions (following a popular TV news or discussion show format) and over 40 workshops.

This year’s Opening Plenary will be hosted by Alan Clayton, Director of Innovation at The Good Agency and will feature a leading economist and anthropologist providing insights into the science of voluntary action. Meanwhile, Ingrid Srinath, newly confirmed Secretary General of CIVICUS, will provide the Closing Address.
Tackling the challenges facing fundraisers during the current global recession, this year’s programme has also been extended to reflect the sector’s expansion into digital media with more sessions looking into new technology and social media than ever before.  Relevant sessions include:
•             Masterclass: Surviving and thriving in an unpredictable market – Roberta Capella of SOS Children’s Villages Austria and Margaret Bennett of THINK explore the challenges of fundraising during the current global economic crisis. Find out what successful strategies were employed during previous recessions to help charities survive and – for some – come out the other end even stronger than before.
•             Workshop: Understanding the new breed of digital donors and how to maximise your fundraising through their networks – Bryan Miller of Cancer Research UK & Jonathan Waddingham of Justgiving, present a data-driven workshop showing how to maximise and measure the success of fundraising through social networks.
•             Workshop: How to build donor loyalty – Adrian Sargeant, Chair of Fundraising at Indiana University will unveil new research that reveals the three key drivers of donor loyalty and how fundraising programmes can be modified to affect them. Adrian will also lead a panel discussion about Fundraising In Times of Recession.
•             Workshop: Leading and managing people in times of change – Hanne Rasmussen of SOS-Children’s Villages Denmark will deliver this session, giving practical advice for designing and implementing successful change programmes small and large – through leadership and people management.

More info here


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