The English Language is up for sale. I CAN, the children’s communication charity, supported by Collins, is giving you the chance to exclusively own part of the English language at http://www.adoptaword.com .
All proceeds go to I CAN and its work to help children who struggle to speak and understand words.
So whether you want to buy ‘gold’ for your girlfriend, ‘pashmina’ for your mum or just a ‘treat’ for yourself, from just £20 the word can be yours to look after for a whole year, to punctuate and place in sentences as you like.
I bought the word vegetarian for my wife for her birthday (and no thats not all I bought her!). You can also buy merchandise like key rings and t-shirts with your adopted word on it and you get an adoption certificate. To date they have raised 33,000 pounds from adopted words.
I just love the link they have made between what they do and their fundraising. Well Done