Something you will have heard from this blog before. But at the weekend the folks at Mercy, CUH and Marymount in Cork, along with local radio station 96FM proved that people still want to donate.
You just need to give them a really good reason.
And they did.
Over three days they told stories as part of their Giving for Living Radiothon, stories like Ethan & Prospers (below). And the people of Cork responded, in their thousands. For the 4th year in a row, the event raised over 300,000 euros, in just three days.
Listen to the audio in this clip and you will understand why